Since 2013, I have been working for a publishing company which prints bulletins, newsletters, and directories for churches in Ohio, Indiana, Kentucky, West Virginia, and Tennessee. The publishing costs are completely defrayed by advertisement. These ads are typically very small, but specifically targeted. They may be black and white, one color, or full color. This creates a good value for the advertiser, but also presents several challenges to me, the designer. For ease of viewing, the ads are presented here much larger than their original print dimensions. Click the image to enter expanded mode for a description of the color and size specifications.